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Whether you start or world powerhouse, hopping on the podcast bandwagon is a smart move to promote your brand’s awareness, increase sales or subscriptions and dive deeper into your target demographics data. The best part is that all of this has the potential to be achieved with a budget less than traditional advertising. With the…

Are you having trouble finding relevant networking opportunities? Finding it difficult to develop relationships that drive tangible results? Do you wonder how to create more brand opportunities for your business? However, you feel about networking, this is the guide for you! Plumbing into practical strategies and tips to network and build links that effectively lead…

Running a business is not easy, sometimes it feels like you’re constantly balancing on cash flow issues, competitors, declining sales and reducing customer engagement trying to eliminate you at every opportunity. Sounds familiar? It may be time to consider pivoting your business model. How do you know when it’s time to make that change? Let’s…

There are loyalty programs everywhere today, and for good reason: they work. When done right, loyalty programs can increase customer retention, drive more sales, and boost brand reputation without a huge marketing budget. However, not all loyalty programs are equally created. You need to understand the wishes and needs of your customer in order to…

If you want to transform your Instagram account into a sales powerhouse, you’re in the right place. Instagramers upload up to 500 million jobs daily. It has evolved over the years from a simple photo and video sharing tool to a powerful marketing tool and has a significant impact on its consumer buying behavior and…

Users in the US spend around 26.20 hours on YouTube every month. These are many minutes that you can take advantage of if you know how to make the most of your YouTube videos to make the most of your reach! Whether you are an ambitious content creator looking to build a following and establish…

Starting a new business is exciting, but it can also be daunting – especially in building your presence on -lein. With a tight budget, limited resources, or SEO expertise, you may be wondering how to cover your brand. SEO, or search engines optimization, is a cost-effective way to attract your target audience, but is also…

For most business owners and marketers, deciding how to allocate a marketing budget across different channels is a difficult balancing operation. It is challenging to ensure that every dollar goes towards efforts that will move the needle, especially in a crowded, evolutionary digital landscape. To help streamline the process, here’s an 8 -step guide on…

Trying to get traffic to your website is harder than ever. With more and more content to compete with, it can often feel like there is no one method that can get people to come to your site. And really, there is no! But there is a combined approach that you can take, each with…

When it comes to social media marketing, you would be forgiven for forgetting Pinterest. After all, so much more noise is about Instagram, Facebook, Tiktok, and even LinkedIn. But more noise also means more competition, and for that reason, Pinterest might be worth considering as part of your social media strategy. Here, we will break…